CDK CRM
Verified
Automotive CRM with built-in AI, real-time insights, and end-to-end integration across the retail journey
Research
All Research
Reports, field guides and reviews, free to download.
Research Reports
Original survey data on dealer technology.
Benchmarks
The figures dealers quote most, with sources.
Field Guides & Checklists
Frameworks your team can put to work on Monday.
Buyer’s Guides
How to choose CRMs, CDPs, AI voice and more.
Books
The Road to Sold, on sale now.
Resources
Vendor Directory
Vetted CRM, CDP and AI voice vendors, reviewed by our team.
Podcast
Brian's interviews, with chapters and full transcripts.
Blog
Ideas and analysis from Brian Pasch and the team.
Webinars
Live sessions on Zoom, plus every recording.
Free Tools
Calculators for calls, staffing, ad spend and more.
Glossary
Dealer terms, from CDP to TCPA, in plain English.
Coming soon
AI and Dealership Staff: Finding the Right Balance
Auto Dealership CRMs: The Battle for Data Control
Free to download, now and forever.
Speakers & sponsors
Pasch Events Portal
Tasks, deadlines and event details for MRC and DMSC speakers and sponsors.
Sign in to the portalSponsor an event
Put your brand in front of dealer leaders. Each link opens that event's sponsorship page.
Each event opens on its own site.
Programs
Marketing Garage New
Bring your marketing in for service. Three levels, from Diagnostic to Engine Rebuild.
Sales Training
A documented sales process, from first click to the showroom.
Leadership Training
Online, remote and on-site training for managers.
Audits & solutions
DMS Audit
A free DMS data-hygiene audit, with TransUnion.
Trusted Call Solutions
Get outbound calls answered, not flagged as spam.
Digital marketing
PCG Digital
Our agency for SEO, paid search, social and content.
Not sure where to start?
Find your service bay.
Answer a few questions and we'll match your stores to the right Marketing Garage level.
Take the quizPrefer to talk?
(732) 450-8200Pasch Group
About Us
Research, events and consulting for automotive retail since 2005.
Contact
Questions, partnerships and press.
Vendor Directory
For vendors: get your product listed.
CRM by DealerCenterAwaiting Vendor Verification & Screening
CRM for independent used-car dealers covering lead intake, text and email follow-up, tasks and a mobile app, connected to its DMS.
The same 70 points as every CRM in the directory. How we check
From public sources, not yet confirmed by DealerCenter.
We filled in this checklist from the company's own pages and partner listings, linked below. A check that isn't ticked means we found no public source for it, not that DealerCenter CRM can't do it.
Work on DealerCenter CRM? Confirm or correct itNo dealer reviews yet. If your store uses DealerCenter CRM, yours can be the first.
The answers that separate CRMs once you're past the sales deck.
Verified
Automotive CRM with built-in AI, real-time insights, and end-to-end integration across the retail journey
Verified
DriveCentric is the world’s first Augmented Intelligence CRM platform purpose-built for the automotive industry.
Verified
FOCUS is an automotive-specific CRM designed to help you prioritize your most important customers based on profitability.