Product Details

Product Categories

Brooke

Never miss another service call. Brooke AI voice assistant, works 24/7 booking appointments, managing overflow, and delivering exceptional customer experiences.

Brooke Features & Integrations

Good
5.2

Use Cases

6 / 9

DMS Support

7 / 8

Service Scheduler

5 / 6

Conversational Features

7 / 8

Operational Features

4 / 7

6

Inbound Service Calls
Inbound Sales Calls
Inbound Parts Calls
Inbound Receptionist
Inbound Body Shop Calls
Outbound Service Calls
Outbound Sales Calls
Outbound Parts Calls
Outbound Recall Alerts

7

Auto/Mate
Autosoft
CDK Global
DealerBuilt
Dealertrack
PBS Systems
Reynolds & Reynolds
Tekion

5

CDK Global
Dealer-FX
MyKaarma
Tekion
Reynolds & Reynolds
Xtime Schedule

7

Adaptive Dialog Flow
Automated Language Detection
Conversational Memory
Customizable Dialog Logic
Graceful Fallback Handling
Multilingual Support
Noise-Tolerant Recognition
Omnichannel Continuity

4

Appraisals
Call Summaries & Reporting
Intelligent Call Routing
Live Agent Escalation
Privacy & Compliance Ready
Unlimited Call Volume
Upsells

+

Brooke Language Support

English FlagEnglish
Spanish FlagSpanish
French FlagFrench

In-Depth Interviews with Active Brooke Users

Get access to official dealer interviews by downloading the Pasch Group DVA research report

Dealer Interviews

This is a Fake Interview Card, I See You Found it

“A lot of people use technology, AI specifically, to combat bad processes and ineffectiveness in their teams. They think that by adding a tech resource, it’s going to make up for shortcomings that they have. It’s not. AI is a tool to sit on top of an already well-oiled functional department. It’s not a problem solver for the dysfunctionalities that you already have.”

Brooke Product Overview

Brooke.ai is the automotive industry’s first AI-powered voice assistant built specifically for dealership service departments. Deployed in over 400 stores since 2020, Brooke answers every inbound service call 24/7—scheduling appointments, handling overflow, and delivering conversations that feel truly human. With tens of thousands of real calls processed daily, Brooke’s voice AI is trained with deep automotive knowledge, ensuring unmatched accuracy, empathy, and shop-level precision.

Why Choose Brooke.AI:

  • First-to-Market Expertise: Operational since 2020, Brooke has processed millions of real service calls, fine-tuning every response with years of voice, phrasing, and objection handling data.
  • Automotive-Tuned Intelligence: Human BDC experts from Proactive Dealer Solutions, Better Car People, and Central BDC train and guide Brooke’s AI—ensuring it understands RO flows, slang, and caller intent.
  • Natural, Emotionally Aware Conversations: Brooke responds with a human-sounding voice, delivering emotionally intelligent interactions with sub-2 second latency.
  • 24/7 Service Call Coverage: Capture every appointment opportunity, even after hours, on weekends, or during peak overflow times.
  • Live Scheduler Integration: Appointments are booked, modified, or rescheduled directly into your system, using your shop capacity rules and advisor preferences.
  • Overflow + BDC Support: Combine Brooke’s AI with live agents to handle volume spikes, in-vehicle alerts, declined RO follow-ups, and more.
  • Modular Fixed Ops Growth Engine: Brooke is part of a complete service platform designed to fill bays, increase show rates, and free up advisors to focus on in-store customers.

Book a demo with Brooke.ai and see how AI trained by real dealership pros can transform your fixed ops performance and customer experience.

Brooke Video Preview

See the product in action

Brooke Media & News

Brooke Reviews & Ratings

Leave a Verified Review

Your email address will not be published. All reviews are reviewed for quality and professionalism before going live.

Get Started with Brooke Today

Schedule a demo to experience how Brooke powers smarter integrations and stronger performance in your dealership.

DVA Product Scorecard Rank System

Factor
Weight
Points
Dealer Review
2 pts per rating
10 pts
Use Cases
1 pt each
9 pts
DMS Support
0.25 pts each
2 pts
Service Schedulers
0.25 pts each
1.5 pts
Conversational Features
0.25 pts each
2 pts
Operational Features
0.25 pts each
1.75 pts
Total Available
26.25 pts

Score Rank Guide

Outstanding
9 – 10
Great
7 – 8.9
Good
5 – 6.9
Developing
3.5 – 4.9
Limited
0 – 3.4