Kenect Voice AI
Virtual receptionist that answers dealership calls, handles routine questions, books service appointments and routes calls by need.
Research
All Research
Reports, field guides and reviews, free to download.
Research Reports
Original survey data on dealer technology.
Benchmarks
The figures dealers quote most, with sources.
Field Guides & Checklists
Frameworks your team can put to work on Monday.
Buyer’s Guides
How to choose CRMs, CDPs, AI voice and more.
Books
The Road to Sold, on sale now.
Resources
Vendor Directory
Vetted CRM, CDP and AI voice vendors, reviewed by our team.
Podcast
Brian's interviews, with chapters and full transcripts.
Blog
Ideas and analysis from Brian Pasch and the team.
Webinars
Live sessions on Zoom, plus every recording.
Free Tools
Calculators for calls, staffing, ad spend and more.
Glossary
Dealer terms, from CDP to TCPA, in plain English.
Coming soon
AI and Dealership Staff: Finding the Right Balance
Auto Dealership CRMs: The Battle for Data Control
Free to download, now and forever.
Speakers & sponsors
Pasch Events Portal
Tasks, deadlines and event details for MRC and DMSC speakers and sponsors.
Sign in to the portalSponsor an event
Put your brand in front of dealer leaders. Each link opens that event's sponsorship page.
Each event opens on its own site.
Programs
Marketing Garage New
Bring your marketing in for service. Three levels, from Diagnostic to Engine Rebuild.
Sales Training
A documented sales process, from first click to the showroom.
Leadership Training
Online, remote and on-site training for managers.
Audits & solutions
DMS Audit
A free DMS data-hygiene audit, with TransUnion.
Trusted Call Solutions
Get outbound calls answered, not flagged as spam.
Digital marketing
PCG Digital
Our agency for SEO, paid search, social and content.
Not sure where to start?
Find your service bay.
Answer a few questions and we'll match your stores to the right Marketing Garage level.
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(732) 450-8200Pasch Group
About Us
Research, events and consulting for automotive retail since 2005.
Contact
Questions, partnerships and press.
Vendor Directory
For vendors: get your product listed.
AI voice assistant by Invoca
Answers and qualifies inbound calls using the caller's ad and web journey, then routes them or handles routine scheduling.
This profile is still being checked.
We list Invoca AI Voice Agent so you know it's in the market. Its features and integrations will appear here once we've verified them against the AI voice assistant checklist.
Represent Invoca? Complete the profileNo dealer reviews yet. If your store uses Invoca AI Voice Agent, yours can be the first.
The answers that separate AI voice assistants once you're past the sales deck.
Virtual receptionist that answers dealership calls, handles routine questions, books service appointments and routes calls by need.
Answers inbound sales and service calls 24/7, pulls CRM and DMS context, books appointments and texts callers it misses.
Service voice agent that answers calls, books into myKaarma Scheduler+, answers common questions and transfers to advisors.