Compliance
Is your dealership ready for the FTC Safeguards Rule?
Answer 16 questions drawn from the rule’s requirements (16 CFR Part 314). See how much of the program you have in place, and get a list of gaps to take to your Qualified Individual and IT provider.
How we score it
Each requirement you answer Yes counts in full and Partly counts half. No and Not sure count as gaps. If you hold customer information on fewer than 5,000 consumers, the four requirements the rule excuses drop out of the score.
Your answers stay in this browser, so you can come back to them. Copy a link to share them with your Qualified Individual or IT provider.
Where to start
- Close the quick technical gapsMulti-factor authentication and encryption are often settings in systems you already have. Ask each vendor what’s switched on.
- Put your vendors in scopeCustomer information also lives with your CRM, DMS, website and marketing vendors. Pasch Group’s website research found ad scripts still tracking shoppers after they opted out.Read the field guide
- Write it downSeveral requirements are about having it in writing: the risk assessment, the incident response plan and the yearly report. If it isn’t written, it’s hard to show it exists.
Questions
Who has to follow the Safeguards Rule?
Financial institutions under the Gramm-Leach-Bliley Act, which includes car dealers that arrange financing or leases for customers.
What changed in 2023 and 2024?
Most of the detailed requirements in the amended rule took effect on June 9, 2023. The requirement to notify the FTC of events affecting 500 or more consumers took effect on May 13, 2024.
Do we have to tell customers about a breach?
The Safeguards Rule requires notifying the FTC, not customers. State data breach laws usually do require notifying affected customers, so check with your counsel.
Sources
- 16 CFR Part 314: Standards for Safeguarding Customer Information (eCFR)
- FTC Safeguards Rule: What Your Business Needs to Know (FTC)
This check is a planning aid, not legal advice. It follows 16 CFR Part 314 as of October 2026. Your Qualified Individual and your counsel decide what your program needs.
Updated October 11, 2026
Go deeper
More tools
- TechnologyDealer tech stack cost calculatorAdd up your software, see the cost per car retailed, and find where you pay twice for the same job.Open the tool
- Customer dataDMS data decay calculatorThe out-of-date records in your DMS, the marketing spent on them, and the reach a cleanup gets back.Open the tool
- Benchmarks2026 Dealership BenchmarksThe figures from Pasch Group research dealers quote most, from answer rates to CRM use, each with its source.See the benchmarks
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