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Force Marketing

Build rich customer profiles that power the core of your business decisions for a better customer experience.

Current vendor profile is derived from insufficient data and information and may not accurately reflect the product’s overall quality or official evaluation.

Force Marketing Features & Integrations

Limited
0.8

Core Features

0 / 9

Activation & Automation

0 / 5

Insights & Optimization

0 / 4

CRM Integrations

0 / 7

DMS Integrations

0 / 8

Call Tracking

0 / 4

Data Integrations

0 / 4

Marketing Integrations

0 / 4

Service Integrations

0 / 5

Data Partnerships

0 / 8
0
Identity Resolution
Unified Customer Profiles
Audience Segmentation
Real-Time Data Processing
Data Normalization & Cleansing
Privacy & Consent Management
Offline + Online Data Integration
Household Resolution
Custom Data Schema & APIs
0
Audience Suppression
Refresh Automation
Event Tracking & Behavioral Triggers
Journey Orchestration
Omnichannel / Cross-Channel Activation
0
Closed-Loop Attribution
Performance Feedback Loop
Predictive Analytics & Scoring
Revenue & ROI Measurement
0
DriveCentric
ELEADS
VinSolutions
DealerSocket
Momentum
Tekion CRM
Reynolds Focus
0
Auto/Mate
Autosoft
CDK Global
DealerBuilt
Dealertrack
PBS Systems
Reynolds & Reynolds
Tekion
0
CarWars
CallRevu
Marchex
Invoca
0
Snowflake
Azure
Redshift
Amazon Website Services (AWS)
0
Trade Desk
PureCars
Apollo
Fluency
0
xTime
CDK Service Scheduler
Reynolds Scheduler
myKaarma
Tekion Service Scheduler
0
Acxiom
Experian
Equifax
S&P Global
TransUnion
automotiveMastermind
M1data
JD Power

+

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CDP Product Scorecard Rank System

Factor
Weight
Points
Dealer Review
2 pts per rating
10 pts
Core CDP Features
0.25 pts each
2.25 pts
Automation & Activation Features
0.25 pts each
1.25 pts
Insights & Optimization Features
0.25 pts each
1 pts
CRM Connections
0.25 pts each
1.75 pts
DMS Integrations
0.25 pts each
2 pts
Call Tracking
0.25 pts each
1 pts
Data Integrations
0.25 pts each
1 pts
Marketing Automation
0.25 pts each
1 pts
Service Lane Integrations
0.25 pts each
1.25 pts
Data Partnerships
0.25 pts each
2 pts
Total Available
24.5 pts

Score Rank Guide

Outstanding
9 – 10
Great
7 – 8.9
Good
5 – 6.9
Developing
3.5 – 4.9
Limited
0 – 3.4