Report

Resource

Review

April 11, 2023

AXLE Delivers a Turnkey Car Buying Center Experience Which Dealers Love

Increasing Consumer Direct Used Car Purchases

This report showcases how the AXLE platform revolutionizes used car acquisition by providing dealers with a dedicated, customizable website for purchasing vehicles directly from consumers. Dealers using AXLE have reported higher conversion rates and improved profitability, making it a highly effective solution for sourcing used cars.

Highlights:

  • AXLE provides a standalone car buying center website that is customizable and independent of the main dealership site.
  • Dealers have reported conversion rates as high as 57% and significant profitability from trades.
  • TradeVue technology delivers hyper-accurate, on-page appraisals in under 60 seconds.
  • AXLE’s independent URL can be used in marketing campaigns across various media channels.

About this release

The AXLE platform offers a complete, standalone car buying center experience that helps dealers efficiently source used vehicles from private sellers. Unlike traditional acquisition strategies that rely on embedded trade-in tools within dealership websites, AXLE creates a fully independent buying center website optimized for conversions. This independent website, built with TradeVue technology, allows for a streamlined and engaging experience for consumers looking to sell their cars.

The platform’s ability to deliver hyper-accurate appraisals within seconds, combined with advanced customer engagement tools, leads to increased conversion rates and more profitable deals. Dealers using AXLE, such as C. Harper Auto Group and LaFontaine Automotive Group, have reported significant success in boosting their used car inventory while keeping acquisition costs low. These dealerships have implemented AXLE as an independent part of their operations, creating seamless, customer-friendly experiences and driving impressive results. The report emphasizes that AXLE is a game-changer in modern retailing strategies, providing dealers with the tools they need to dominate in the used car acquisition market.

What's Inside

  • Case studies showcasing AXLE’s success in increasing direct used car acquisitions.
  • Insights into the benefits of having a dedicated, independent car buying center website.
  • Information on how AXLE integrates TradeVue for real-time appraisals and customer engagement.
  • Testimonial feedback from dealers who have seen increased conversions and profitability with AXLE.

Related Media

Faqs

Unlike traditional trade-in tools embedded within dealership websites, AXLE creates a standalone, optimized car buying center that increases conversion rates and enhances consumer engagement.
AXLE helps dealers acquire high-quality used cars by providing hyper-accurate appraisals and a seamless experience for consumers, resulting in increased leads and higher profitability.
Yes, AXLE offers fully customizable buying center websites, allowing dealers to design a unique customer experience that aligns with their brand and acquisition strategy.

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