Need Help Navigating First-Party Data Management?
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Today, average franchise dealers have their customer journey touchpoints spread across a dozen different companies which do not communicate with each other. CDP companies are working towards developing an all-encompassing first-party management solution. Brian Pasch has created a dealership manager’s guide to discovering the ideal CDP Partner for your dealership!
WANT TO LEARN MORE BEYOND THE REPORT?
What's Inside:
- 30+ Interviews with Companies that offer data lakes, CDPs, MAPs, or related support services
- CDP Vendor Questionnaire
- Data lake organizational chart
- Product comparison chart
- Real-world dealership use cases for a CDP to help evaluate the upside of making an investment
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Educational Events
Enhance your expertise on the topic with live training, webinars, and more!
Dive Deeper into CDPs at DMSC 2023 in Austin!
Featuring 10+ Sessions on CDP Education
Dealership executives should also register to attend the 2023 Digital Marketing Strategies Conference on May 21-23, where Brian Pasch will be hosting the automotive industry’s first CDP Vendor Showcase, alongside 10+ other expert-led, insightful sessions.
Save $200 with promo code: CDP200
DIGITAL MARKETING STRATEGIES CONFERENCE | MAY 21-23, 2023
CDP Showcase
Speed date prospective CDP Partners
Sunday | May 21
CDP Report Review
Major Findings & Future of CDPs
Tuesday | May 23
Hands-On Workshops
Experience a workshop each day!
May 21, 22, 23
Main Stage Panel
Identity Resolution & CDPs Foundation
Sunday | May 21
Main Stage Panel
Advanced Data Activation
Monday | May 22
Main Stage Panel
3rd Party Data & CDP Safety
Tuesday | May 23
Main Stage Panel
Integrating Call Data with CDPs
Tuesday | May 23
